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Rewyre Property Technology Marketplace
SaffronHealth helps healthcare organizations transform fragmented clinical and claims data into clear insights, coordinated workflows, and earlier interventions.
I helped shape the platform from an early-stage concept into a cohesive product ecosystem spanning healthcare analytics, care coordination, AI-assisted insights, brand identity, and a customer-facing website.
My Role
The Team
My Key Contributions
Product Designer
UI/UX Design
Product Strategy
Brand Design
Website Design
Tools Used
1 Project Manager
1 Product Designer (me)
5 Software Developers
Duration
Adobe Photoshop
Adobe Illustrator
Figma
Hotjar
11 months
start: AUGUST 2022
end: JUNE 2023
Product strategy Stakeholder research Competitive analysis
User Personas
Information Architecture Dashboard UX
Data Visualization Prototyping
Brand Identity
Website Design Implementation support
Process
Define
Learn
Ideate
Create
Verify
Understand Project
Specify Problems
Identify Goals
Background Research
Client Interviews
Competitor Research
Lo-fi Sketches
Design ideation
User Testing
User Interviews
Pain-point analysis
Hi-fi Prototyping
User Testing
Hi-fi Testing
Finalization
The Challenge
Turning fragmented healthcare data into confident decisions
Healthcare organizations work with enormous amounts of clinical, claims, cost, and engagement data. However, that information is often spread across disconnected systems and separated from the people responsible for acting on it.
SaffronHealth wanted to create an intelligence layer that could identify emerging risk, explain the factors driving cost and outcomes, and help care teams intervene earlier.
The design challenge was to make the same underlying information useful to people with very different responsibilities—from executives evaluating population performance to care coordinators supporting individual members.
FINAL DESIGNS
RESEARCH & PRODUCT DIRECTION
The Challenge
Turning fragmented healthcare data into confident decisions
Healthcare organizations work with enormous amounts of clinical, claims, cost, and engagement data. However, that information is often spread across disconnected systems and separated from the people responsible for acting on it.
SaffronHealth wanted to create an intelligence layer that could identify emerging risk, explain the factors driving cost and outcomes, and help care teams intervene earlier.
The design challenge was to make the same underlying information useful to people with very different responsibilities—from executives evaluating population performance to care coordinators supporting individual members.
Tools Used
Duration
Adobe Photoshop
Adobe Illustrator
Figma
Hotjar
11 months
start: AUGUST 2022
end: JUNE 2023
Process
Define
Learn
Ideate
Create
Verify
Understand Project
Specify Problems
Identify Goals
Background Research
Client Interviews
Competitor Research
Lo-fi Sketches
Design ideation
User Testing
User Interviews
Pain-point analysis
Hi-fi Prototyping
User Testing
Hi-fi Testing
Finalization
Rewyre
Helping streamline the entire process of acquiring property technology - from research, proposal document creation, and payment processing.
The future landscape of NYC buildings is changing with a local law (LL97) requiring a huge reduction in building emissions by the year 2030. To help equip property owners with the technology and resources they need to update their building infrastructure, Rewyre's all-in-one platform serves as a streamlined solution and experience for this and many other property technology needs.
To create this web application, we interviewed several property managers, building owners, and property technology companies to get a comprehensive understanding of the space. We then prototyped several different designs and conducted user testing to fully refine and flesh out the overall platform to have the most fluid and seamless experience from discovery to purchase.
FINAL DESIGNS
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